Parallels Privacy policy

Quick Summary

What we collect

  • Information you give us (name, contact details)

  • Information about how you use our website and studios

  • Cookies and technical data when you visit our website

Why We Need It

  • To make our services better

  • To send you information about our spaces (with your permission)

Your Rights

  • See what information we have about you

  • Ask us to correct or delete your information

  • Change your marketing preferences

  • Contact us with questions about your data

Detailed Policy

1. Who We Are

We are ABS Media Limited, operating as Parallels. You can contact us at:

2. Information We Collect

Information you give us:

  • Name and contact details

  • Application information when you apply

  • Communications with us

Information we collect automatically:

  • Device information (IP address, browser type)

  • Usage data (how you use our website and services)

  • Booking patterns and preferences

  • Cookie data (see Cookie Information below)

Information from third parties:

  • Social media platforms when you connect with us

  • Payment providers

  • Public sources like Companies House

3. How We Use Your Information

We use your information to:

  • Send information about our spaces (With your permission)

  • Improve our services

  • Communicate about events and opportunities

  • Ensure platform security

  • Comply with legal obligations

4. Legal Basis

We process your data based on:

  • Contract: When necessary to provide our services

  • Legitimate interests: To improve our services

  • Legal obligation: To comply with laws

  • Consent: For marketing communications

5. Cookie Information

Cookies are small text files placed on your device when you visit our website. They help our site work better and provide us with information about how you use it.

Types of cookies we use:

Essential Cookies

  • Keep you signed in

  • Remember your preferences

  • Operate our booking system

  • Maintain security

Performance & Analytics Cookies

  • Count visitors

  • Understand how people use our site

  • Measure website performance

  • Track popular features

Marketing Cookies

  • Show relevant advertisements

  • Measure marketing effectiveness

  • Remember your preferences

Cookie Controls

  • When you first visit, you can choose which cookies to accept

  • Change preferences anytime via "Cookie Settings" in footer

  • Control cookies through your browser settings

  • Note: Blocking all cookies may limit site functionality

6. Sharing Your Information

We share your data with:

  • Service providers (booking systems, payment processors)

  • IT and system administrators

  • Professional advisers when necessary

  • Regulators and authorities when required by law

All third parties must handle your data according to law.

7. Data Security

We protect your information through:

  • Data encryption

  • Access controls

  • Regular security assessments

  • Staff training

  • Breach detection and response procedures

8. Your Rights

You can:

  • Access your data

  • Correct inaccurate data

  • Request deletion

  • Object to processing

  • Request data portability

  • Withdraw marketing consent

To exercise these rights, email kwey@parallelslondon.com

9. Data Retention

We keep your data for as long as needed to:

  • Provide our services

  • Meet legal requirements

  • Resolve disputes

  • Enforce agreements

10. International Transfers

When we transfer data outside the UK/EEA, we ensure protection through:

  • Standard contractual clauses

  • Adequacy decisions

  • Privacy Shield (for US transfers)

11. Marketing

We'll only send marketing communications if:

  • You've agreed to receive them

  • You can opt out anytime

  • We have a legitimate business reason

12. Updates to This Policy

We may update this policy occasionally. We'll notify you of significant changes and ask for consent where required.

13. Making a Complaint

  • Contact us first: kwey@parallelslondon.com

  • You can also complain to ICO: www.ico.org.uk

14. Questions?

For any questions about this policy or your data:

  • Email: kwey@parallelslondon.com

  • We'll respond within 48 hours